Technology innovation that makes a difference is at the heart of a brand awareness campaign that Nissan recently launched in Spain.  Conceived by TBWA Spain, developed by Glassworks, and portrayed in a film produced by PSN Spain, the project adds a layer of safety to one of the world’s most dangerous professions – barnacle harvesters braving the treacherous waves on Spain’s Coast of Death.

LBB profiles the story from behind the scenes in this article.