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Cobra Beer | The Boss

This commercial introduces you to the Boss, a high-flying Indian entrepreneur. By day he runs a brewery, by night a bra factory, and he's 'living the dream'. The story takes place in a modern Indian metropolis. We art directed two empty warehouses in Bangkok into a huge working brewery and an elegant brassiere factory. A fabulous 1960 Jaguar E-type completed the magic. 4 days of shooting in Bangkok, directed by Mike Maguire.
Some of the best beer & liquid stylists in the world come from Thailand, and many foreign beers come to shoot in Bangkok because of this.

Client: Molson Coors Brewing Company - Campaign: Cobra Beer, The Boss - Director: Mike Maguire - DoP: Daniel Landin - Agency: Karmarama, UK - Production Company: Biscuit Filmworks, UK - Producer: Emma Butterworth - Production Service: Living Films Advertising Co., Ltd. - Location: Bangkok, Thailand

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