Generous tax incentives are available on the island of Ireland. The structure of each differs between the Republic of Ireland and Northern Ireland, and both systems operate independently and under separate rules.
In the Republic of Ireland, Section 481 applies to feature film, TV Drama (single or series), animation, and creative documentary (it is currently NOT applicable to commercials). It is a tax credit of up to 32% of 'eligible expenditure' based on the cost of ALL cast and crew working in Ireland, regardless of nationality, as well as goods, services, and facilities purchased in Ireland. As Variety says, 'The increase in Ireland's tax incentive, Section 481, and other changes, such as a broadening of the eligible spend covered by the tax credit to include the fees for Hollywood talent, will give Ireland one of the most generous production environments in the world.'
In Northern Ireland, the UK system of tax relief applies. The qualifying criteria vary a little depending on the medium - film (theatrical release), high-end TV, animation, children's TV, video games. In brief this means that tax relief is available at 25% of qualifying expenditure once a number of conditions are met.
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The island of Ireland has welcomed visiting productions of all shapes and sizes for many years. From big US blockbuster movies and TV shows like Game of Thrones and Vikings to the smallest commercial and stills shoots – they all get the same excellent welcome and service.
The reasons for filming in Ireland are many, but top draws that keep commercial companies coming back are the locations, cost-effective production, the small size of the country and close proximity of really varied locations along with high-quality English-speaking crew. Lush rural landscapes and fantastic studios lie within a 30-minute drive of Dublin city centre. The amazing light, particularly on the west coast, makes for a deliciously long ‘magic hour’.
PSN Ireland is the base for productions in both the Republic of Ireland and Northern Ireland. Dublin and Belfast are just over a 2-hour drive distance. The whole island is our oyster!
We’ve had the pleasure to service the production of cutting-edge entertainment programming for Showtime and History Channel, as well as commercials for leading production houses like Academy Films, Partizan, Pretty Bird, Pulse, Rattling Stick, RSA, The Mill+, and Tohokushinsha Film Corporation.
In recent times we’ve been delighted to work with legendary pop promo director Walter Stern; our very own Oscar-nominated DoP, Seamus McGarvey; John Hillcoate directing none other than Bob Dylan and the wonderful Si + Ad. .
Ireland is an extremely cost-effective production centre. We will happily provide you with a budget for any project so can see that for yourself! .
Work/life balance is not always uppermost in people’s minds when they travel for work, but we don’t let that stop us from making sure that your time here is as pleasant as possible. We have top-class hotels and restaurants dotted all over the country, and we like our visitors to feel very welcome and at home. And you cannot leave the country without experiencing a little of the ‘craic’ we are so famous for…
It would be impolite to point out how many years Dara has worked in production for, but let's say it's counted in decades rather than years. Educated in Ireland and Italy, she began her career in a commercials' production company as a fresh faced PA and worked her way up to producer. Read more...
Fiona Curtin, Global Marketing Manager.
Innovation at Irish Distillers Pernod Ricard.