The Gateway of West African Cinematic Heritage
Senegal is widely regarded as the birthplace of African cinema, offering a visual landscape that balances historic poignancy with surreal natural wonders. Filmmakers are captivated by the “other-worldly” pink hues of Lake Retba (Lac Rose) and the UNESCO-listed Saint-Louis, where faded French colonial facades provide a timeless, cinematic charm. The capital, Dakar, serves as a vibrant, coastal metropolis of modernist architecture and bustling markets, while the haunting Gorée Island offers a somber, evocative backdrop for historical narratives.
While Senegal boasts a rich storytelling tradition, executing a shoot of scale requires navigating a complex administrative landscape, including ATA Carnet customs and the mandatory Ministry of Culture accreditations. Our Nairobi-based team brings continent-wide experience to your production, ensuring that local French-speaking crews and logistics are managed to international standards. We bridge the gap between local fixers and your technical expectations, delivering the precision and success your project demands in this West African gem.
Contact us directly with details about your next project.
Base, Inc. | Payment to the People, Power to the People
Production Service in Senegal
Client: Base, Inc.
Campaign: Payment to the People, Power to the People
Director: Takayuki Akachi
Agency: Newpeace, Inc.
Production Company: TYO Monster
Production Service: PSN
Location: Dakar (and Lisbon, Portugal)
Michael Moffett
Hundreds of film, television, and commercial productions successfully executed in more than 50 countries are the result of Michael’s leadership at PSN. He likes nothing better than rolling up his sleeves with industry creatives and executives to help determine where their projects can achieve the best creative results for their money. And connecting globetrotting producers with local production expertise to deliver on that promise…
[cont.] A native of Los Angeles, Michael spent two decades producing, directing, and facilitating content for the screen industry from his adopted home in Madrid before co-founding the Network of worldwide shoot support in 2014.







